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6 Cheap SEO Tools for your Startup

SEO
Last Updated:
August 13, 2024

What’s the point of starting a business when people can’t find you at the top of search engine results?

One of the primary steps that businesses take is optimizing their websites for search engines so they can reach their target audience. Here comes the role of SEO tools.

If you are budget-conscious or are just starting up, you would not want to break your bank on SEO tools. Don’t worry. You can find some cheap SEO tools to start with.

In this blog, you will explore the significance of cheap SEO tools, key features to look for, and the list of recommended cheap SEO tools to choose for your business.

What are Cheap SEO Tools?

Cheap SEO tools as the name suggests are affordable tools that businesses could use to optimize their website’s visibility.

Cheap SEO tools don’t mean they are of low quality. Instead, these tools are affordable, will fit your budget, and will equally provide value to enhance your business’s online presence.

Typically, these tools would have the same or closely related features as any other expensive SEO tools but would be suitable for small businesses that are just starting out.

The Go-To Option for Budget-Conscious Businesses

To stand out in the competitive landscape, opting for a good SEO tool is not a choice, it’s a necessity. Especially for startup businesses or businesses having a tight budget, investing in these tools will definitely help your website rank.

This is vital since SEO tools drive more organic traffic to your website without the need of expensive paid ad campaigns. Cheap SEO tools improve user experience since they enable potential customers to easily find your content and engage with it.

Businesses should opt for cheap SEO tools because:

  • It builds credibility and trust
  • Your website will be considered more authoritative
  • It continues to deliver results in the long haul making it a cost-effective business strategy.

Key Features to look for in a Cheap SEO Tool

While you choose a cheap SEO tool to rank your website, consider the following aspects:

  • Check that the tool is offering a range of features such as keyword research and backlink analysis etc. These features must not require multiple subscriptions.
  • The tool you are choosing must be user-friendly.
  • Asses that the SEO tool has responsive customer service to support you in your SEO efforts.
  • Explore if the SEO tool is compatible with other platforms so you can easily streamline your workflow.
  • Always use a free trial and evaluate before fully buying the SEO tool.

SEO tools are categorized as:

  1. Keyword research
  2. SEO analysis
  3. Link building and outreach
  4. Content optimization
  5. SEO reporting and monitoring
  6. Webmaster tools

Top 6 Recommended Cheap SEO Tools

1. Mangools

Coming from a SaaS SEO solution (cloud-based), Mangools is another SEO toolkit that offers value pricing. Its simple user interface makes it the best choice for the newbies looking to operate an SEO tool.

Mangools SEO tool

Mangools helps you spot long-tail keywords having low organic search but with considerably high search volumes.

List of offered tools and their features are as follows:

1. Keyword finder

It helps in comprehensive keyword research across global and local regions. Key features include:

  • SERP analysis
  • Local keyword search
  • Keyword import
  • Accurate keyword difficulty scoring
  • Identification of long-tail keyword
  • Search volume and keyword metrics for PPC and organic
  • Competitor keyword analysis
  • Keyword lists and filters

2. SERPChecker

It brings new SEO opportunities since it helps identify competitor weaknesses. Key features include:

  • SERP feature detection tool
  • Comparison between competitor’s site
  • Google SERP analysis tool
  • Search data for about 50,000 locations
  • Competitive intelligence with numerous SEO metrics

3. SERPWatcher

It offers easy-to-use comprehensive rank tracking. Key features include:

  • Interactive email updates and reports
  • Streamlined performance metrics
  • Updates for daily keyword position
  • Tracking of mobile results and desktop
  • Organized tag-based keyword
  • Summary of all key data shown on one screen

4. LinkMiner

It assist in checking the characteristics of important backlinks. Key features include:

  • Backlink organization
  • Options for advanced analysis
  • Live previews of referring sites
  • Scoring of backlink strength
  • Backlink evaluation and discovery

5. SiteProfiler

It helps in examining the SEO authority of pages, domains, and posts. Key features include:

  • Tools to analyze competitive content, backlinks, and similar websites
  • Key metrics assembled on a simple dashboard
  • Assist in measuring content popularity through Facebook share metrics

Pricing

Mangools Basic- $49 per month

Mangools Premium- $69 per month

Mangools Agency- $129 per month

Mangools is a complete set of SEO apps where you can find budget-friendly pricing plan. Its cheap and easy user interface makes it a perfect option to enhance your online presence.

2.LowFruits

LowFruits SEO tool

LowFruits is an affordable and powerful SEO tool designed to help users find low-competition keywords and optimize their content strategy effectively. LowFruits features are:

  • Free Keyword Searches: Conduct keyword searches at no additional cost, making it easier to explore potential SEO opportunities.
  • Millions of SERP Scores: Access a vast database of SERP scores to analyze search engine results and identify weak spots in competitors' strategies.
  • Boosted Keyword Finder: Discover high-potential keywords quickly and efficiently with an enhanced keyword finding tool.
  • Domain Explorer: Analyze entire domains to uncover valuable keyword insights and competitive data.
  • Extract Competitor Keywords: Identify and extract keywords that competitors are ranking for, allowing users to tailor their strategies accordingly.
  • Extract Sitemaps: Retrieve and analyze sitemaps to understand website structures and content distribution.
  • Rank Tracker: Monitor keyword rankings over time to gauge the effectiveness of SEO efforts and make data-driven adjustments.

Pricing

  1. Standard Plan: $29.9 per month, ideal for individuals and small businesses looking to explore basic features and keyword research.
  2. Premium Plan: $79.9 per month, suitable for growing businesses and freelance SEO professionals needing advanced features and more keyword credits.
  3. Pay-As-You-Go (PAYG): Flexible pricing based on usage, perfect for users who need occasional access to LowFruits features without a monthly commitment. The PAYG option also includes a 10% credit for whatever option you choose.

LowFruits offers a cost-effective solution for anyone looking to enhance their SEO strategy and it’s perfect for those who are new to the SEO industry as it gives you simple to use tools to rank your website in the search engines.

3. Screaming Frog

Screaming Frog SEO tool

Screaming Frog is another SEO tool that excels with a large number of features. The SEO auditing tool offered by Screaming Frog is used by both large and small business owners.

With its ability to crawl websites, Screaming Frog can analyze duplicate content, show potential issues including broken links, identify on-page SEO elements, and give a detailed analysis of the site’s structure.

Key features of Screaming Frog are as follows:

  • Identify duplicate pages to prevent redundancy.
  • Identify redirects, errors, and broken links via website crawling.
  • Smooth integration with search console, Google Analytics, and insights for page speed for improved data analysis.
  • SEO analysis of metadata and page titles in addition to review of directives and meta robots.
  • Content analysis including examination of meta tags, word count, and use of headers across the site to optimize for Google.

Free Version

Screaming Frog is considered the number one go-to site audit tool for businesses because its free version is suitable for those with no more than 500 URLs.

Although the free version does not provide access to all features, it is still a great tool that can identify issues such as broken links, missing or duplicate title tags, meta descriptions, and header tags. It can also detect missing image alt text, duplicate content, and even highlight these issues on the internal links of your website.

Pricing

Screaming Frog offers both free and paid versions of their service.

  1. The free version crawls up to 500 URLs.
  2. The paid version costs $259 per year and offers unlimited URL crawling

4. Moz

Moz SEO tool

Moz is an all-time SEO solution for your brand. It helps you rank your website, drive qualified traffic, and run impactful SEO campaigns. The key features include:

  • Keyword Discovery: Moz helps you discover thousands of target keywords along with accurate search volumes, keyword difficulty scores, and SERP analysis.
  • Competitor Analysis: It identifies competitors, checks keyword gaps, and analyzes link opportunities to enhance the organic share of voice to surpass your competitors.
  • Link Research: Provides tools to check any website’s authority, along with services for linking domains, anchor text, and domain authority.
  • Rank Tracking: Allows you to monitor the performance of keywords across multiple search engines.
  • Insightful Dashboard: Offers a quick dashboard to get measurable insights on domain authority, brand authority, top backlinks, and ranking keywords.
  • Site Audit: Identifies technical SEO issues, such as broken links, that might hurt the organic search ranking of your website.

Pricing

  1. Starter- $49 per month
  2. Standard- $99 per month
  3. Medium- $179 per month
  4. Large- $299 per month

5. Sitechecker

Sitechecker SEO tool

Sitechecker is an excellent tool that performs SEO audits for your website in real time. It significantly improves the SEO performance of your website or blog and increases its visibility.

The tool is equipped with a free backlink checker, an analyzer, and a free Chrome plugin for on-page SEO checking. The key features include:

  • Website crawler for technical on-page SEO audit.
  • Clear keywords report with a precise rank tracker
  • Analysis of backlinks on a daily basis
  • Unrestricted access to site traffic of your competitors
  • Availability of Chrome extension
  • Website security checker to protect your website from hacking

Pricing

The basic plan is $49 per month. This plan includes a website checker on five websites, 500 keywords, 5000 backlinks, and 5000 URLs.

6. Ubersuggest

Ubersuggest SEO tool

Ubersuggest is another name in the list of best cheap SEO tools. It helps you strengthen you SEO game and gain more traffic. All you have to do is type in the keyword or domain and get started. key features of ubersuggest includes:

1. Domain overview

Ubersuggest allows you to gain insights to your competitors’ SEO. Not only this you can get to know their content and social media marketing strategy as well.Ubersuggest help you know the strategies that work for them so you can adopt and improve those strategies to gain and edge.

2. Top SEO pages report

SEO analyzer helps you identify content that people don’t want to read. Ubersuggest gives you top SEO pages report so you can check your competitor’s pages and keywords for which it is ranking.

3. Keyword suggestion

Ubersuggest offers numerous keyword ideas from head term to long-tail. You are able to view the competition, volume and trends for each chosen keyword to get help with website analytics.

4. Content ideas

Ubersuggest assist with building content strategy and let you know things that can break your content. You can even check for backlinks working well in your niche.

5. Backlink data

Ubersuggest shows the content in your niche that people are linking on their pages. Knowing this helps to build an action plan to improve your link profile.

Pricing

  1. Individual- $12/month for 1 website, 1 domain and 150 searches per day.
  2. Business- $20/month for 2-7 websites, 7 domains and 300 searches per day.
  3. Enterprise- $40/month for 8-15 websites, 15 domains and 900 searches per day.

Takeaway

Utilizing affordable SEO tools is a strategic move for budget-conscious businesses aiming to enhance their online presence. These tools offer significant value by improving website visibility, driving organic traffic, and enhancing user experience.

Recommended cheap SEO tools such as Mangools, Serpstat, Screaming Frog, Moz, Ubersuggest, and Sitechecker provide robust functionalities at affordable prices, making them excellent choices for startups and small businesses.

By choosing the right SEO tool, businesses can build credibility, achieve long-term results, and effectively compete in the digital landscape.

Higglo is a digital marketing agency offering SEO, PPC, web design services and more. We’ve helped different client industries and brands like Hulu and Blizzard expand their reach and grow their presence worldwide. Ready to transform your digital presence? Contact us today and let’s create something unforgettable together.

Testimonial

"Partnering with Higglo for our SEO needs has been a game-changer for Motivity. We have been overly impressed with how quickly our rankings for critical keywords has improved, and consistently see more and more organic traffic month over month. We are incredibly impressed with the results and whether you're in a niche or broad market, we highly recommend their SEO services to anyone looking to grow their online presence."

Brian Curley

Brian Curley

Motivity, Chief Creative Officer

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