HIPAA-conscious systems
Measurement plans, form flows, and site architecture designed with privacy and patient trust in mind from day one.
SEO, GEO, CRO, UX, web development, and PR — wired together as one growth system, measured against qualified inquiries instead of vanity rankings. Book a 20-minute diagnosis to see where pipeline is leaking and what to fix first.









Most agencies own a slice. We own the whole funnel: top-of-funnel discovery across Google and AI answer engines, mid-funnel authority and consideration, bottom-of-funnel conversion and intake UX, and the technical substrate underneath all of it.
Caregivers, referral partners, and care teams find you — across Google, ChatGPT, Perplexity, and Gemini.
Authority, reviews, and earned media build the trust signals caregivers look for in high-stakes decisions.
Service pages, intake forms, and decision moments engineered to turn qualified visits into booked consults.
Technical substrate that supports new locations, service lines, and growth experiments for years, not quarters.
SEO, GEO, CRO, UX, web development, and PR — wired into one engine that acquires caregivers, converts intake, and compounds over time. Not six separate retainers.
We treat search, AI answer engines, and earned mentions as one discovery surface. Entity clarity, topical authority, and structured trust signals compound across every surface a caregiver uses to research care.
Motivity · 2-year engagement
Over a two-year engagement, we partnered with Motivity to enhance their SEO and website conversion rates. Our integrated approach led to compounding growth in organic traffic and demo requests.
Measurement plans, form flows, and site architecture designed with privacy and patient trust in mind from day one.
Search and entity structures tuned to ABA, behavioral health, neurodiversity, intake workflows, and payer-related language.
Conversion paths built to improve inquiry quality, reduce dead-end consultations, and support cleaner intake handoffs.
Thought leadership, reviews, and structured trust signals that help organizations stand out in sensitive, high-trust categories.
Partnering with Higglo for our SEO needs has been a game-changer for Motivity. We consistently see more organic traffic month over month, and our rankings for critical keywords have improved faster than any team we've worked with.
Higglo is more than a marketing agency. We build integrated growth systems for ABA and behavioral health brands — combining SEO, GEO, CRO, UX, web development, and digital PR into one engine. Unlike general digital agencies, we understand intake workflows, payer-related language, HIPAA-conscious measurement, and the trust dynamics that drive caregiver decision-making.
Yes. Every growth system we build is shaped around ABA and behavioral health — trust-heavy buying journeys, local discovery, intake workflows, and the conversion experiences that support caregiver decision-making.
GEO makes your organization more discoverable inside AI search experiences like ChatGPT, Gemini, Perplexity, and AI overviews by improving entity clarity, structured content, and source authority.
Yes — that's the point. We run six disciplines as one growth system: SEO and GEO for organic acquisition, digital PR for authority, CRO and UX for conversion, and web development for the technical foundations the rest runs on. The disciplines compound; we measure the whole system against pipeline.
No discovery-call theater. We come prepared with a fast review of your search, AI, and conversion footprint, and walk you through what to fix first.

Technical, on-page, and authority — tuned to trust-heavy buying journeys.
Entity clarity and source authority for ChatGPT, Gemini, Perplexity, and AI overviews.
Earned mentions and structured trust signals in sensitive, high-trust categories.
Experiment programs on service pages, forms, and decision moments.
Intake flows and caregiver journeys designed for cleaner clinical handoffs.
Trust-grade, HIPAA-conscious infrastructure the other five disciplines run on.
The substrate that supports new locations, service lines, and growth experiments. HIPAA-conscious measurement, scalable architecture, and the quiet engineering work that turns 6-month programs into 3-year compounding curves.
Technical cleanup and visibility improvements often start surfacing inside the first 60 to 90 days, while stronger compounding organic growth typically builds over a 3 to 6 month horizon.
Yes. We frequently work alongside internal operators, leadership teams, and partner agencies to own the technical and strategic layer without disrupting existing execution.
Start with an audit. We'll map your site, local visibility, entity signals, AI discoverability, and conversion friction so you know where to focus first.